Friday, September 23, 2005

It's a Unibeca -- At various times, various companies have followed the "same sausage, different lengths school" of brand management attributed to pre-Bangle BMW. (We've linked to an unintentionally hilarious Fast Company moist smooch to Bungle Bangle profile.) But check out this electro-Subie posted on Jalopnik. The Mini Me to the universally derided Subaru B9 Tribeca takes the practice to a new level. No mere sharing the design DNA, here. It's like they took a Tribeca out of the oven a few minutes early. The likeness is remarkable, and more than a bit disturbing.

Monday, September 19, 2005

Odd Jetta This New York Times review nicely makes the case against the Jetta that grew up. It's fat and the chrome slathered smile is ridiculous.

But the review confuses the target audience for Jetta marketing and the of marketing for previous Jettas and the buyers. Unquestionably, the Jetta was a favorite among urban youth, but